Cookies Policy


This policy explains what cookies are, how we use them when you access our website (“Website”) and how you can manage them. We use cookies to give you a better browsing experience and services more tailored to your specific requirements and interests. Most cookies are required for you to log in, store your preferences, and function properly for our website. We also place, with your consent, some other cookies that provide us with helpful information about how the Website is used, allowing us to improve its efficiency and accessibility.

Please take a moment to read this Cookie Policy carefully to understand our information handling practices, and if you have additional questions or require more information about our Cookie Policy, please do not hesitate to contact us at [email protected].

What Are Cookies

The term “cookie” refers to technologies based on storing and accessing information about the device (e.g., personal computer, laptop, smart device) used by a user on a website. Cookies are deployed by request from a web server to a browser (e.g., Internet Explorer, Firefox, Chrome) and are completely “passive” as these do not contain software, viruses, or spyware and cannot access the information on a user’s the hard drive.

If a user accesses that website again, the web server will read previously stored information and recognize that user on the next visit.

Cookies are mainly used to help the user navigate the website efficiently, perform certain functions and allow the website to remember online activities over time and across different sites and/or devices. Such information can be used for various purposes such as analysis, statistics, or online advertising.

How and Why Do We Use Cookies on Our Website

Cookies are used for their different functionalities. We use cookies to improve the usage and functionality of our Website and to better understand how your and/or other visitors use our Website; we also use cookies to enhance your online experience and to ensure that what you see online is more relevant to you and your interests, based on the information you’ve previously entered or engaged on our Website.

We use both session-based and persistent cookies on our Website. Session-based cookies only exist for a single session and disappear from your device when you close your browser or turn off the device. Persistent cookies remain on your device after you close or turn off your browser. To change the cookie settings and preferences for our Websites, click the Cookie Settings link in the website’s footer. You can also control the use of cookies on your device, but if you disable cookies, you may only be able to use some features and services of our Website to a limited extent.

We also use technologies such as web beacons and pixels on our Website and in emails. For example, we may place a pixel in a marketing email that notifies us if and when you open the email. We use these technologies to operate and improve our Website and drive our business growth through advertising and marketing campaigns.

Cookies can be used for a variety of purposes, depending on their intended uses:

1. Strictly necessary cookies enable you to use and seamlessly navigate our Website and use its features, as well as ensure its security. Since these cookies are necessary to operate the Website, you cannot opt out of these cookies without affecting the availability of the Website.



Purpose: This cookie is used to distinguish between humans and bots. This is beneficial for the website to make valid reports on the use of their website.

2. Functional cookies enhance your experience by remembering your preferences (language, website size/font changes you have made in the past). Such cookies do not track other online activities nor gather relevant advertising information.

Name: lang


Purpose: Remembers the user’s selected language version of the website.

3. Analytics/Performance cookies – these are used to collect information about how visitors use our Website and develop traffic patterns to improve your experience on our Website depending on how it is used. For example, we can use these cookies to understand what areas of our Website are not being accessed by users and make improvements.

Google Analytics

Why we use it

Analyze website traffic, users, bounce rates, goal conversions, and real-time visitor count.

We use Google Analytics (“GA”) to collect information about how our visitors interact with our Website. GA helps us gather data concerning how often users visit our Website, what pages they visit when they do so, and what other sites they used before landing on our Website. GA only collects the IP address assigned to our users when they visit our Website. GA does not collect any information that may identify our visitors, such as names or other identifying information. Please access the Google Analytics data privacy and security center to read more about their services.


Why we use it

Understand how users behave on our website, what they need, and how they feel.

We use Hotjar to better understand our users’ needs and optimize the pages and content on our Website. Hotjar is a technology that helps us better understand our visitors’ experience (e.g., how much time they spend on the Website, on which pages, which links they choose to click, what users do and don’t like about our content, etc.). Hotjar uses cookies and other technologies to collect data on our visitors’ behavior and their devices. This information refers in particular to device IP address, device screen size, device type, unique device identifiers, browser information, geographic location (country only), and different time and language settings used to display our Website. Hotjar stores this information in a pseudonymized user profile. Neither Hotjar nor we will ever use this information to identify or match it with further data on an individual user. Please access Hotjar’s privacy policy to read more about their data privacy practices.


Why we use it

Tracking users’ behavior and KPIs across websites (main domain plus subdomains) and web applications.

We use Mixpanel to help analyze how users use the site. The tool uses “cookies” to collect standard Internet log information and visitor behavior information. The information generated by the cookie about your use of the website (including IP address) is transmitted to Mixpanel. This information is then used to evaluate visitors’ website use and compile statistical reports on website activity. You can find more information about Mixpanel’s privacy policy here: You may choose to opt out of the Mixpanel cookie at any time. This information can be found at:


Why we use it

Tracking product usage, behavior cohorting, funnel conversions, and business persona plus user profile data predictions.

Amplitude is a service provided by Amplitude, Inc. It is a cloud-based product-analytics platform that helps customers build better products. We use Amplitude to understand how users interact with elements on our website and improve user experience.

4. Advertising/Targeting cookies – these may be used by third parties or us to track website and social media activity on the devices you use, understand your interests, create and deliver relevant advertising, and measure our advertising efforts. These third-party providers may also record certain information (such as your IP address, browser type, language, or access time) when you use their services or browse their websites. They may also link such collected information with your profile information on that website. We do not control these third-party tracking technologies; therefore, you are advised to read the terms of use and privacy policy before using them.


Why we use it

Measuring traffic, managing leads, email automation, and conversion rate optimization. Sends data to the marketing platform Hubspot about the visitor’s device and behavior. Tracks the visitor across devices and marketing channels.

How can you control cookies?

You can opt out of each cookie category (except strictly necessary cookies) by clicking on the Cookie Settings link button below:

Alternatively, you may restrict or block the data collection on your web browser by managing your cookies through the browser settings or at the device level. Please note, however, that by blocking or deleting cookies and similar technologies used on our Website, you may not be able to take full advantage of the Website. You can find below a few links for some of the most popular browsers:

More information on controlling and deleting cookies, including on a wide variety of browsers, is also available at

The Internet Advertising Bureau website – Your Online Choices – allows you to install opt-out cookies across different advertising networks.

If you do not wish to accept cookies in one of our emails, you can configure your e-mail client, if possible, to not download any images, or you can choose not to click on any links contained in such e-mails. You can also set your browser to restrict cookies or reject them completely. This setting applies to all cookies, whether embedded on our Website or in an e-mail. For more information, refer to your e-mail client-provider or device instructions.

Transfer of Data to Third Countries

For the aforementioned purposes, data may be transferred to countries outside the European Economic Area (EEA). These countries do not have a standard of data protection comparable to that in the EU (e.g., USA, China, or India). To protect your data, we will ensure that the transfer to non-EEA contractual partners is carried out based on standard EU contractual clauses for transferring personal data to third countries. If the transfer is not based on such clauses, we will ensure that the transfer is always based on another mechanism provided by law to protect your data.

You can consult the EU standard contractual clauses for the transfer of personal data to third countries at the following link:

Both Google and Hotjar have implemented their contractual clauses on transfers outside the EEA when necessary for the provision of the above services, which you can access as follows:

Hotjar –

Google –

Changes to this Policy

We may update this Policy from time to time in response to legal, technical, business, and/or industry standards. When we post changes to this Policy, we will include the date when its content was last updated. If we significantly change this Policy, we will notify you about the upcoming change via our website. We encourage you to review this policy periodically.

The revised Cookie Policy will take effect immediately upon its publication, and we will replace this page accordingly.

How to Contact Us

Your opinion matters to us, and if you have any questions about this Cookie Policy and/or our privacy practices, you can email us at: [email protected].